AfriPulse
September 29, 2025 September 29, 2025
By Stellamaries Amuwa
The Permanent Secretary, Federal Ministry of Arts, Culture, Tourism and Creative Economy (FMACTCE), Dr. Mukhtar Yawale Muhammad, on Wednesday paid a working visit to the headquarters of the Nigerian Tourism Development Authority (NTDA), Abuja. He was accompanied by Directors from the Ministry.
In his remarks, Dr. Muhammad noted that the visit was long overdue, emphasizing that NTDA is the first agency he is officially visiting since assuming office. He described the Authority as a core and strategic institution within the ministry’s ecosystem.
“NTDA is vital to this sector. Everything we do—whether in art, music, culture, or creativity—culminates in tourism. Your mandate is clear, and the success of Nigeria’s tourism sector hinges on NTDA’s ability to deliver on it. We must work together to make Nigeria the next leading tourist destination,” he stated.
The Permanent Secretary underscored the importance of collaboration rather than competition among sister agencies, adding that overlapping functions should be seen as strengths rather than challenges. He urged the Authority to identify low-hanging fruits, set priorities, and drive initiatives that would showcase Nigeria’s rich tourism potential both locally and internationally.
Dr. Muhammad further emphasized that Nigeria’s diversity, from the Sahara fringes to the mangroves of the south, offers immense opportunities for tourism development. He encouraged NTDA to leverage public-private partnerships (PPP) and innovative financing, stressing that lack of government funding should not be a barrier to success.
Responding, the Director overseeing the Office of the Director-General, NTDA, Mr. Ovie Esewhaye, expressed gratitude to the Permanent Secretary for his encouragement and support.
“We need to do more than what we are doing, and from what you said, Sir, indeed tourism can fund Nigeria’s Economy”Mr. Ovie noted.
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Source: Authorityngr.com | Read the Full Story…
